What Classic Dad is doing great
While Classic Dad started off as a hilarious social media page loaded with dad memes, it didn’t stop there. When fans started begging for Classic Dad merch, Daniel and his team put their heads together and said, “Why not?”
And they didn’t just throw something together. They hunted for the best merchandise partners. Features like 24/7 customer service and the chance to play around with new, quality products—with no upfront costs and a free Design Maker tool to boot—made Printful their go-to POD partner.
Classic Dad didn’t stop at just t-shirts. They’ve got hats, mugs, aprons, and even a YouTube web series called Lawn Whisperers. However, they didn’t forget their roots: humor around dad life.
What you can learn from Classic Dad
Classic Dad is more than just an online store—it’s a real example of how to build a successful business that connects with people on a personal level. Below are some key takeaways from Daniel’s journey.
Don’t be afraid to start small: Classic Dad began as a social media page. Daniel didn’t have a grand plan from day one, but when fans started asking for merch, he saw an opportunity and went for it.
Know your audience: Daniel knows his customers value quality. They wanted clothes that could withstand all the dad-related wear and tear, from yard work to baby spit-up.
Embrace community: Classic Dad built a community of dads who love the brand. They’ve done this by encouraging user-generated content and engaging with their fans.
Diversify your offerings: Classic Dad learned that it’s important to offer a range of products to cater to different tastes and needs. After all, fatherhood comes in many shapes and forms.
So there you have it. Classic Dad isn’t just selling shirts, they’re selling a dad lifestyle wrapped in humor, served with a side of community. And they’re doing a good job!